How a big firm uses NFC attached to his products
I wrote many articles about NFC applications to extend manufacturer’s services to the consumer even after product’s been sold.
As RFIDSOLUZIONI and RFIDSISTEMI we have done many application using NFC tag attached to products. We had a software platform used in applications like Murano’s glasses or granite’s fornitures.
Last November Adidas announced the use of NFC technology attached to his limited edition soccer jerseys.
Through NFC tag the brand gets a new communication channel to engage with customers directly. Each single physical product get